UX DESIGN | PRODUCT DESIGN

ACORNS  INVESTMENT APP   - Acorns helps new investors learn about the benefits of saving and investing, even in small amounts. I was part of the Product Design team whose mission was to revamp the app's look and feel, improve usability while improving sign-up rates, user satisfaction and goal completion. Part of the app revamping was creation of a new icon library, new set of communication illustrations and the launch of 2 new app modules. Some other duties were to collect and interpret user data, create user flow charts and redesign while staying true to the brand.  

 



ACORNS - INVESTMENT APP

With over 5 years of brand equity, improving the shortcomings of the Acorns logo design was challenging. The changes were subtle but the overall look of the logo is now cleaner and more modern while retaining the recognizable company branding.



ACORNS - INVESTMENT APP

Bright colors dominate the screen, while white text and infographics stand out against the background. The redesign is very modern and minimalist. The service is meant to be easy to understand, so their interface should match that. Users that choose Acorn do so because they want to save without feeling overwhelmed by the seemingly complicated aspects of investing.



ACORNS - INVESTMENT APP

I was proud to be part of the design team that introduced a new addition to the already robust Acorn investment platform. Acorns Early is a custodial account that lets parents, friends, or family members invest in the future of the children they love.



ACORNS - INVESTMENT APP

A new set of icons was part of the new revamped application look. This was a huge undertaking to revamp and systemize the entire icon library, but the end-result was very satisfying with a series of 2-color and single-color icons representing everything from abstract ideas to strictly utilitarian purposes.



ACORNS - INVESTMENT APP

A new component in the Acorns app was created to help users set up their accounts and discover product features. The project required a set of illustrations to help communicate those actions visually.



ACORNS - INVESTMENT APP

I was part of the product design team that developed, revamped and launched a new type of portfolio called ESG portfolios. ESG stands for environmental, social, and governance. Acorns Sustainable Portfolios are made of Exchange Traded Funds (ETFs) designed to provide exposure to more sustainable companies, while aiming to perform on par with a traditional portfolio. A fun interactive tour was designed that mimics a rotating globe.



ACORNS - INVESTMENT APP

From initial mapping it is evident that the categories serve as good parent views in a flat hierarchy. Each element under the view is directly related to the purpose of the view. Portrayed in the new mapping is the user’s narrative of personal growth in the hierarchy. First one invests, sees the changes in the portfolio, and grows by acquiring more information over time, along with money. Furthermore, that narrative is also present in the performance graph, all under one scope but accessible.



ACORNS - INVESTMENT APP

Solid lines denote a connection within the parent view, while dashed lines indicate a connection in different views. Accompanying the lines are nodes. Solid nodes denote that the elements send the user to the same page or context, while nodes with no fill denote different contexts as the destination. Finally, the colors indicate different information that relates each component. I broke it down into 4 distinct categories: investing, portfolio & performance, knowledge, and other. “Other” could include products that Acorn is trying to cross-sell, but are not part of the core service. I also broke down the “Invest for your future” page in a similar fashion because there was more information under the hood.




RESBOT - An ATS-friendly resume builder, optimizer. A necessary tool for jobseekers, recruiters and employers. Some unique features include instant resume parsing, ATS format conversion, keywords suggestions, content optimization and top ranking placement.

 



RESBOT

Intuative, user-friendly interface with customizable features and punchy graphics.



RESBOT

Resbot App opening Splash screen, Top Features Screen, Create Resume Screen



RESBOT

Client profile, customizeable resume creation template with adjustable settings.



RESBOT

Cover page templates, color and style picker, signature page.



RESBOT

RESBOT Sitemap




A geolocation based on-demand restaurant app with a focus on LGBT-friendly Happy Hour. Some of the App's features include: - Waiting lists and food and drink preordering. - Interactive list and map view with estimated wait times. - Customer Reviews and Ratings. - Search by filter options such as food type, price and distance. - 360 VR walkthrough and option to choose own table. - Capability to view live footage.


TICKLED PINK

Interface Design screens



TICKLED PINK

Menu Picker, Signup/Login Screen, Geolocation Map



TICKLED PINK

Food Menu Specials, Opening Splash Screen, Bar Menu Specials



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Member Contacts Interaction, Check-In by Date/Time, Food/Bar menu code scanner



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Working Pattern Library Example





RESPONSIVE WEB UI DESIGN



ColorClever.com website showcases works relating to the sports industry with a special emphasis on the Golf industry. Featured brands are Taylormade, Adidas and Nike.



















Barbican Gallery

The client wanted to revamp the look of their traditional website to attract a younger auidience. We tested the site accross all platforms for fluidity and responsiveness. The result is a clean fresh approach with easy navigation and the ability for client-side modification to the interface.

















RESPONSIVE WEB UI DESIGN

ESA PET

The client wanted to revamp the look of their traditional website to attract a younger auidience. We tested the site accross all platforms for fluidity and responsiveness. The result is a clean fresh approach with easy navigation and the ability for client-side modification to the interface.
































RETOUCH GURU

The client wanted to revamp the look of their traditional website to attract a younger auidience. We tested the site accross all platforms for fluidity and responsiveness. The result is a clean fresh approach with easy navigation and the ability for client-side modification to the interface.